The Klaz Technique

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"I booked 2 commercials before I even finished THE Commercial Blueprint!" -Iris

I booked 2 commercials before I even fin

ished THE Commercial Blueprint!"

Iris-THE Commercial Blueprint is for actors who: 

• Crave a clear, repeatable process for consistently nailing their commercial auditions.

• Are ready to turn callbacks and avails into actual bookings.

• Feel like they're “winging” it and want to feel confident they're sending in solid "bookable" auditions 

• Seek a strong, reliable foundation for mastering commercial auditions.

THE Commercial Blueprint guides you through a step-by-step process to master:

• Slates

• Reaction/non speaking auditions

• Inteview auditions

• Bite & smile auditions

• Improv auditions

• Scene auditions

• Speaking auditions

Topics Covered in TCB:

• Audition examples, so you get to see how the lessons are implemented in real time

• Self tape/Zoom vs in-the-room auditions

• Handling product like a professional 

• Memorizing copy quickly 

• Commercial principles and tone

• Nailing eyelines

• Acing your callbacks

• How to do multiple distinct takes

• Copy analysis, so you know what they they need in order to book you

What does TCB include?

• On-Demand Course Access: Dive into 10+ comprehensive modules available for an entire year.

• Personalized Feedback: Receive insights from a fellow actors and written feedback directly from Kaz.

• Live Zoom Q&As with Kaz: Join 2 monthly sessions (recorded if you can’t attend) to get your questions answered and refine your skills.

• Casting Session Director Feedback: Get professional video feedback from a commercial casting session director on one audition of your choice.

• Audition Examples by Kaz: See the lessons in action with audition demonstrations tailored to each audition type.

• TCB Techniques PDFs: Handy guides to use as notes and reminders for your real-life auditions.

• 2 Monthly Zoom Q&As/Kallbacks with Kaz that is recorded in case you are unable to attend 

• TCB Community Membership: Be part of an exclusive group of like-minded actors.

• FREE Bonus: Access the "Off Book in 30 Min (or Less) Commercial Memorization Technique" (a $75 value).

  
  

 

"I had an improv audition this week and at the callback they changed it to an interview audition. I am so glad I had the tools because I would have have been thrown without this class. I just found out I booked it! THE Commercial Blueprint is magic! 

Jenifer M-

THE Commercial Blueprint is a hybrid course which combines pre-recorded/on-demand lessons with interactive elements for a well-rounded learning experience.

Pre-recorded/On-Demand Portion (1 year) 

The pre-recorded modules for TCB are available for you to watch anytime (up to 1 year from sign-up). These lessons are yours to revisit whenever you need a refresher—sometimes reviewing techniques is all it takes to get back into booking mode.

Why the Interactive Part Matters (60 Days)

Acting is a physical craft, and learning it requires hands-on practice. By applying the lessons, practicing your skills, and receiving personalized feedback, you can refine your auditions and take them to the next level.

60-Day Interactive Portion

• Self Tape Practice: Each week you submit a self tape to the TCB workstation. 
• Watch Lessons tailored to the audition types you submitted. 
• Redo: Apply what you've learned by redoing those same auditions. 
• Peer Evaluation: Review powergroup self tapes to practice analyzing auditions step-by-step. Kaz monitors and adds feedback on your performance. 
• Live Q&A Sessions: Join a 2 hour Q&A with Kaz once a month to clarify lessons and get tips on using TCB techniques on your auditions. Recordings will be available for later viewing. 
• Industry Feedback: Have one of your auditions reviewed by commercial session director to gain insight from an industry professional. 

It’s a rinse-and-repeat process designed to sharpen your craft!

"As someone who is more of a visual learner, this format was great for me. I don't mind taking notes etc, but having them available for me in visual/audio format is great, because it allowed me to focus entirely on the lesson vs having to worry about keeping up with note taking and if my hand got tired writing. Plus, if I didn't quite understand something, I could rewind!"

Danilo-

Why Choose THE Commercial Blueprint Over Other Commercial Classes?

• Flexible, Online Format: Designed with your busy schedule in mind, the class offers convenient online sessions so you can learn from anywhere at your own pace. Best of all, you have year-long access to the class—it's yours to revisit anytime!

• You keep detailed PDFs and checklists for each audition type, giving you confidence that every detail is covered for your real-life auditions.

• Zoom Q&As with Kaz where she gives you valuable feedback on your performance, and you can ask questions about THE Commercial Blueprint or real-life audition scenarios. If you can’t make it live, don’t worry—each Q&A is recorded so you can watch them at your convenience.

• Kaz provides audition examples for each audition type, demonstrating the lessons in a real audition format so you can see the techniques in action.

• You receive personalized feedback from a commercial casting session director, providing you with valuable insights on your performance.

• Tailored for Your Success: With personalized guidance and feedback, you'll develop skills and techniques that align with your unique strengths as a performer.

• Comprehensive Curriculum: Unlike other classes that focus solely on audition basics, THE Commercial Blueprint covers everything from mastering your process to understanding script analysis.  F

• Community and Support: Join a network of like-minded actors and gain continued access to resources, tips, and encouragement even after the class ends.

Achieve your commercial acting goals with a blueprint that truly works.

THE Commercial Blueprint: Key Details

• Kickoff Date: March 7th, 2025

• Interactive Q&A Sessions: Last Wednesday of every month at 10 AM PST

• Investment: $395 (or two payments of $197.50)

• Policy: No refunds, non-transferable

Secure your spot, and transform your audition game!

What are actors saying about THE Commercial Blueprint? 

"Before TCB, I knew that auditions should be specific, but Kaz really breaks down the elements that make an audition specific (moment before, who, what, where, utters and mutters, moment after, etc). So, now, I actually do have a blueprint to follow every time I get an audition, and am excited to see how it will result in more bookings for me."

" I'm so much more confident in my choices and my own magic. I've stopped asking myself what "they're looking for" and instead shifted to 'how can I be of service?' And it takes so much of the pressure off! It reminds me why I love to act, and now I view every audition with less pressure and way more fun. And, it shows!"

"The way the Q&As and Reviews were handled - I always felt like it was such a safe space for me to learn/share/fail/grow! I also loved that questions were never answered just to give an answer, but answered thoughtfully. I can't wait for my next auditions, as I feel like I just left the pit stop at a car race and all my tools have been sharpened. I'm ready to go!"

"Before taking TCB, I did not have a solid process for my commercial auditions, and when I finished the first few lessons I could already see myself evolving in this space. Now, I am so confident with my process and moving forward within the commercial world, thanks to THE Commercial Blueprint!" 

TCB is nontransferable and nonrefundable.

THE Commercial Blueprint is THE Process for Commercial Auditions

List of module topics below.

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