The Most Comprehensive Commercial Audition Class Available!

90 Day Program

"I booked 2 commercials before I even finished THE Commercial Blueprint!"

-Iris


THE Commercial Blueprint is designed for actors who:

  • Want to turn callbacks and avails into bookings. 
  • Need a step by step process they can replicate over and over for their commercial auditions. 
  • Feel like they're “winging” it and instead want to feel confident that they are sending in "bookable" auditions. 
  • Want a solid foundation for Commercial auditions.


THE Commercial Blueprint shows you a step by step process for: 

  • Slates
  • Reaction/non speaking auditions
  • Interview auditions
  • Bite & smile auditions
  • Improv auditions
  • Scene auditions
  • Speaking auditions


Plus:

  • audition examples so you get to see how the lessons are implemented in real time
  • self tape/zoom vs in the room
  • handling product like a professional 
  • solid commercial principles and the importance of tone
  • nailing your eye-lines
  • ace-ing your callbacks
  • how to do multiple distinct takes
  • copy analysis so you know what they need in order to book you
  • FREE BONUS: Memorize quickly with the Off Book in 30 Min or Less commercial technique 

    Benefits of TCB:  
  • The Commercial Blueprint lessons are pre-recorded/on demand and they are available for you ANYTIME  to revisit and review. THE Commercial Blueprint is yours forever. 

  • You get to download PDFs and checklists for each audition type that you can use for real life auditions and be sure you are turning in 'bookable' work. 

  • Analysis you do in TCB will set you up to become your own commercial guru.

  • Zoom Q&As & Kallbacks with Kaz where you can get answers about TCB and real life audition situations. We will also rework audition exercises Kallback style.  Q&As/Kallbacks  are recorded so you can watch them at your convenience.

  • Audition examples by Kaz that show you the lessons in an audition format so you can see the techniques in action.  

  • Feedback from a commercial session runner that has real life in the room experience. 

How does It work?  

  • TCB is based on 12 modules. Before watching each module you begin by turning in a self tape exercise with your current knowledge. 
  • You then watch TCB  module lesson on the audition type you turned in.  
  • Once you have watched the lesson, you re-do the audition with the techniques you learned in TCB. 
  • Got questions? We hold a Q&A every month via zoom to answer any questions you may have about THE Commercial Blueprint or about commercial auditions in general.
  • You are also a part of a power group which fosters community and helps you evaluate 'the work' from an objective POV.  
  • Kaz gives written feedback on your audition exercises. 
  • At the end of the course you will turn in ONE audition for a guest commercial session runner to give you feedback.


Hybrid course: 

Pre-recorded lessons plus interactive assignments

  • Pre-recorded Lessons 

TCB modules are pre-recorded so they are yours to keep and re-watch. FOREVER. You are able to revisit modules whenever you want. Sometimes just reviewing techniques can shift you back into booking.


"As someone who is more of a visual learner this format was great for me. It allowed me to focus entirely on the lesson vs having to worry about keeping up with note taking. Plus, if I didn't quite understand something, I could rewind!"

-Danilo


  • Interactive Assignments:
    Acting is physical. You need to try it on, practice it, and get feedback on what YOU are doing so YOU can learn to elevate your auditions
  1. Actors turn in 15 self tape auditions. This allows you to implement the lessons into an audition exercise.
  2. Actors will peer evaluate fellow actors' work to learn how to analyze and look for the step by step process in auditions. Kaz monitors and adds feedback. This will help the actor performing and the actor evaluating to understand how to implement TCB into their auditions. 
  3. Every month you will have a Live Q&A/Kallback with Kaz. 
  4. Actors will have one audition evaluated by a commercial session runner to get industry feedback.


What does TCB include?

  • On-demand course with 12 modules you get to keep forever 
  • Audition examples by Kaz for each audition type that show you the lessons in an audition format.
  • PDFs of TCB techniques that you can use for your real life auditions
  • Checklists for each audition type that you can keep and use for your real life auditions. 
  • Q&As with Kaz recorded in case you are unable to attend. 
  • Feedback from peer actors and written feedback from Kaz
  • Feedback from a commercial session runner on one audition 
  • Member of TCB community group
  • BONUS Off Book In 30 Min or Less Commercial Technique ($75 value) FREE


Nuts & Bolts of THE Commercial Blueprint:


Starts Jan 26th


 $350 or 2 installments of $175

Dates: 

- Course Start Date: Jan 26th 

-ZOOM Q&As/Kallbacks Wednesday (10am PST) 1x per month


TCB is nontransferable and nonrefundable

THE Commercial Blueprint is THE Process for Commercial Auditions


list of module topics bellow


Course curriculum

  • 1

    BEFORE YOU BEGIN THE COMMERCIAL BLUEPRINT

    • WELCOME VIDEO!

    • OVERVIEW AND DEETS

    • TCB CALENDAR

  • 2

    Module 1 Introduction to THE Commercial Blueprint

    • Introduction to THE Commercial Blueprint

    • Module 1.2 How THE Commercial Blueprint Works

    • PDF - Module 1.2 How TCB Works

  • 3

    Module 2 Slate

    • Module 2 - Slate Foundation

    • Module 2- On Your Own Slate Audition Instructions (DUE WEDNESDAY)

    • PDF - Module 2 Slate Foundation

    • Module 2.1 Book Off Your Slate

    • PDF - Module 2.1 Book Off Your Slate

    • Module 2.2 Sprinkle the Slate

    • PDF - Module 2.2 Sprinkle the Slate

    • Module 2.3 - Recap, Analysis & Implementation

    • PDF Module 2.3 Recap, Analysis, Implementation

  • 4

    Module 2 Slate Examples

    • Module 2 Slate Examples - Full Body Slate

    • Module 2 Slate Examples - Slate with Hands

    • Module 2 Slate Examples - Slate with Glasses

    • Module 2 Slate Examples - Slate with Profiles

    • PDF - Module 2 - Blueprint Slate Audition Instructions (DUE WEDNESDAY)

    • Comments on Fellow Actors

    • Module 2 Feedback Guidelines & Checklist (DUE FRIDAY)

  • 5

    Module 3 Commercial Generalities

    • Module 3 - Commercial Generalities

    • PDF Module 3 Commercial Generalities

    • Module 3.1 - Commercial Blueprint Principles

    • PDF Module 3.1 - Commercial Blueprint Principles

    • Module 3.2 - Technical Eyelines and Staying Inbound

      FREE PREVIEW
    • PDF Module 3.2 Techinical Eyelines Staying Inbound

    • Module 3.3 - Example: Commercial Audition - "Inbound When Looking Up"

  • 6

    Module 4 Non Speaking/ Reaction Audition Blueprint

    • Module 4 - OYO Reaction/Non Speaking Audition Instructions (DUE WEDNESDAY)

    • Instructions: How to upload to Workstation

    • Module 4 - Non Speaking / Reaction Audition Blueprint

    • PDF Module 4- Reaction/Non Speaking Audition Notes

    • Module 4.1 - Example "Two Takes" Audition

    • PDF Module 4 Blueprint Reaction/Non Speaking Audition Instructions (DUE WEDNESDAY)

    • Module 4 Feedback Guidelines & Checklist (DUE FRIDAY)

  • 7

    Module 5 - Interview Audition Blueprint

    • Module 5 - OYO Interview Audition Instructions (DUE WEDNESDAY)

    • Instructions: How to upload to Workstation

    • Module 5 - Interview Audition Blueprint

    • PDF Module 5 Interview Audition Blueprint & Notes

    • Module 5.1 - Example Interview Audition

    • PDF Module 5 - Blueprint Interview Audition Instructions (DUE WEDNESDAY)

    • Module 5 - Feedback Guidelines & Checklist (DUE FRIDAY)

    • KALLBACKS + Q&A NEXT WEEK!

  • 8

    Module 6 - Improv Audition Blueprint

    • Module 6 - OYO Improv Audition Instructions (DUE WEDNESDAY)

    • Instructions: How to upload to Workstation

    • Module 6 - Improv Audition Blueprint

    • PDF Module 6 - Improv Audition Notes

    • Module 6.1 - Example Improv Audition Self Tape

    • PDF - Module 6 - Blueprint Improv Audition Instructions (DUE WEDNESDAY)

    • Feedback Guidelines & Checklist (DUE FRIDAY)

  • 9

    FREE BONUS Module 7 - Memorization for Commercials

    • PDF - Commercial Copy

    • Module 7 - Memorization for Commercials

    • PDF Module 7 Memorization for Commercials

  • 10

    PDF Module 8 - Speaking Audition Blueprint

    • Module 8 - OYO Speaking Audition Instructions & Options (DUE WEDNESDAY)

    • Instructions: How to upload to Workstation

    • Module 8 - Speaking Audition Blueprint

    • PDF Module 8 - Speaking Audition Notes

    • Module 8.1 - Example Speaking Audition - Three Different Takes

      FREE PREVIEW
    • PDF - THE Commercial Blueprint Worksheet

    • PDF - Module 8.1 - Blueprint Speaking Audition Instructions (DUE WEDNESDAY)

    • Feedback Guidelines & Checklist (DUE FRIDAY)

    • KALLBACKS + Q&A LINKS FOR NEXT WEEK

  • 11

    Module 9 - Scene Audition Blueprint

    • Module 9 - OYO Scene Audition Instructions & Options (DUE WEDNESDAY)

    • Instructions: How to upload to Workstation

    • Module 9 - Scene Audition Blueprint

    • PDF Module 9 - Scene Audition Notes

    • Module 9.1 - Example Three Different Moments Before

    • THE Commercial Blueprint Worksheet

    • Module 9 - Blueprint Scene Audition Instructions (DUE WEDNESDAY)

    • Feedback Guidelines & Checklist (DUE FRIDAY)

  • 12

    Module 10 - Bonus Tips

    • Module 10 Bonus Tips: Safe Choices Don't Book Jobs/Props/Sitting or Standing

    • PDF Module 10 Bonus Tips

    • Module 10.1 Handling Product: Find Your Sweet Spot

    • PDF Module 10.1 Handling Product

    • Module 10.2 Bonus Tips: Zoom Callbacks

    • PDF Module 10.2 Bonus Tips for Zoom Callbacks

    • Module 10.3 - Example Thinking Like the Advertisers and Your Choices

  • 13

    Post Klaz Survey

    • FILL OUT COMMERCIAL BLUEPRINT INSIGHT

  • 14

    Module 11 - Bite 'n Smile Blueprint

    • Module 11 - OYO Bite n Smile Instructions (DUE WEDNESDAY)

    • Instructions: How to upload to Workstation

    • Module 11 - Bite 'N Smile Blueprint

    • PDF Module 11 - Bite 'N Smile Notes

    • PDF Module 11 - Blueprint Bite 'n Smile Instructions (DUE WEDNESDAY)

    • Feedback Guidelines & Checklist (DUE FRIDAY)

  • 15

    Module 12 - Final Notes

    • Module 12.1 - Final Notes

    • PDF Module 12 Final Notes

    • Kallbacks + Q&A LINKS FOR NEXT WEEK

  • 16

    RECORDINGS: Kallbacks & Q&As with Kaz

    • 1st TCB Kallback + Q&A

    • 2nd TCB Kallback + Q&A

    • 3rd TCB Kallback + Q&A

  • 17

    INDUSTRY GUEST FEEDBACK

    • Mike Danner, commercial session runner, gives feedback on TCB student audition exercises.